Business blogging
Jul 16, 2004
Today was a particularly weird and wonderful day. I went down to Stockholm to visit two former colleagues of mine, they're two guys in their thirties who run a business, "producing and refining" websites, and they do so, if you can believe it, using web standards.
They're relatively new to the concept, to website production at all even, but they're learning at an amazing speed, far faster than any other person I've introduced the concept of web standards to, at least.
We were going to talk about using internet as a marketing tool, and search-engine positioning, and I thought I'd at least touch very briefly on the concept of blogging as well. I thought I might just be able to convince them that updating their and their clients' websites continuously with industry related information was a good idea, as Google likes fresh information.
Imagine my surprise when they totally embraced it. Everything about it. Not "blogging" as a way of exploiting a currently over-hyped trend, but blogging as a means of creating a kick-ass continously updated website shock full of useful information, doing it the right way, using all blogging best-practices, and so forth.
At the end of a somewhat intense introduction to business blogging, and my web-standards perspective on search-engine optimization, they briefly brought up the possibility of me joining their team, as a web developer and business blogger. Granted, I'm trying to not expect this to actually come through, as good things like this rarely do.
The meeting put me in such a good mood though, that I was smiling even after I had endured the one-and-a-half hour train ride home, during which I had to listen to the wonderful life of a whimsical fifty-something drunk, reeking of alcohol and urine, only stopping once or twice to have a seizure of some kind in my god damned lap.
Comments
In all this I have little to comment, but I am curious... what's the URI of your friends company? I am assuming that ,building web sites and so forth, they should be online somewhere...
Comment by David at 04:07, 18 Jul, 2004 #
David: Well, I'm going to withhold it for now, because 1) their current website does not sufficiently live up to what I just said about them, and 2) nothing is certain, you'll know if and when they hire me.
Comment by Tomas at 12:44, 18 Jul, 2004 #
This is very interesting. I would like to see all of this come to action, and maybe follow your example in implementing such projects so that I too may harness the power of this endeavor.
Comment by Joachim at 11:33, 21 Jul, 2004 #
I am in the process of overhauling my employer's website, which is brhpc.org.
As it stands now, it is horribly non compliant to any kind of standard, and kind of ugly too. We're looking to use Wordpress to provide a an interface for non-technical staff to keep their section of the site updated with pertinent and current information.
Comment by Myles Henderson at 15:48, 27 Jul, 2004 #
Myles: while you're looking at Wordpress, you might also want to take a look at Textpattern by Dean Allan (the creator or Textile.) We're recently tried dozens of blog, wiki, and CMS applications and Textpattern was by far the most elegant, well thought out and best supported of the entire bunch.
Comment by Shane Robinson at 22:30, 05 Aug, 2004 #
The discussion has been closed on this entry. Thanks to everybody who participated.